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OpenMar 11, 2014
The Buffer February Engineering Report

February was an exiting time for the engineering team at Buffer. Here are some of the numbers at a high level. * 2 new engineers joined the team (1 Growth Engineer, 1 Front-end) * 10,243,834 updates were posted to social networks in February * 0 mins of system wide outage (woohoo!) * 10 minutes of web dashboard outage * 405 ms: Our average api response time SSL and other security improvements We continued with our momentum with our security improvements in February. The Hall of Fame [htt

OpenMar 11, 2014
Hiring at Buffer in February: 2,024 Applicants, 3 Offers Made

It’s been a great month for growing the Buffer team in February. The team is currently 17 people, with 3 new people who have started their bootcamp in February. There were also 3 more offers made in February and all 3 have accepted their offers and will join us in March. Here’s an overview of everything happening in the individual areas: Applications overview We saw an awesome amount of 2,024 applications from some truly amazing candidates come in in February for the 10 positions we’re current

OpenMar 11, 2014
Buffer February Update: $3,996,000 Revenue Run Rate, 1,383,000 Users

I’m happy to share our update for February which I just sent to Buffer investors. I hope the insights into our progress and processes are useful. Just leave a comment if you have any questions :-) If you want to read our update from January, you can take a look here . Traction update * New users: 62,000 (Total: 1,383,000, from 1,321,000: +4.7%) * Daily active users: 36,000 (up from 35,000: +2.9%) * Monthly a

OpenMar 10, 2014
Our First Weekend Warrior, New Weekly Digest And More: February Happiness at Buffer

We had a fantastic February, reaching exceeding our goals due to the very hard work from the Heroes. Read on for some of the changes we made and lessons we learned! Numbers Speed Our goals for February were to hit 55% within 1 hour and 80% within 6 hours, a sizable but feasible improvement from January. At the end of the month, we reached: • 64% of emails within 1 hour • 84% of emails within 6 hours Volume We sent 9,800 replies in February, roughly the same as January, in order to assist 5,40

OpenMar 7, 2014
The Buffer Blog Report, February 2014: 600,630 Uniques; 19,368 Email Subscribers

February was a month of big transitions for the Buffer blog. Our overall traffic decreased 8% compared to January (read on for our theory as to why) as Leo trained the new girl (that’s me!), Belle cut back on her posting schedule as she works on her own start-up and we worked on expanding the team further – more on that in a minute. Let’s take a look at the details!

OpenFeb 13, 2014
Brian Is Now Our Product Manager

I have some really exciting news to share: Brian has become our Product Manager. He’s been in this role for 2 weeks now and even after 1 week he was doing a better job running Product than I ever managed to do. It’s been incredibly fun to work with him and help him thrive in the role, and now it’s time to make things official. How the idea of stepping away from Product came about During our retreat in Thailand I had a chance to spend some time thinking on a hig

OpenFeb 11, 2014
Insights into the Hiring Process at Buffer in January: 3,864 Candidates, 13 Interviews, 3 Offers made

It’s been a great month for growing the Buffer team in January. With the fantastic responses to previous reports on in revenue , customer happiness and content , we thought we might be able t

OpenFeb 6, 2014
How the Buffer Happiness Team did in January: 9771 Emails Sent, 5700 Tweets & 265 Live Chats

Hi team! I’m so excited to tell you about January. This was a really exciting month for us as we tried several experiments to still deliver lots of happiness during higher than ever volume. What a luxury that Buffer is growing so fast that we can barely keep up with customer emails! Exciting people news I was thrilled to share that Mary and Adam have completed their 45 day Buffer Bootcamp periods and have come on board with us full time [https://buffer.com/resources/two-more-happiness-heroes-jo

OpenFeb 5, 2014
Buffer January Update: $3,900,000 run rate, 1,320,813 users

I’m delighted to share a strong update for our first month of the new year. I wanted to take a second and publish the email I just sent to our investors this morning. I hope you enjoy the insights into what we’ve been working on at Buffer in the last month and the results we’re seeing. I’d love to hear from you in the comments if you have any thoughts or questions about what we’re up to! If you want to read about how December went, you can take a look here [https://buffer.com/resources/buffer-d

OpenFeb 5, 2014
The January Engineering Report at Buffer: Growing the Team, Security Changes, Hiring and more

As you may know, transparency is one of the key values at Buffer.  We’re striving to be fully open about how Buffer and how our happiness team is doing.  As we’ve finished the first month of 2014, I’m happy to introduce the first monthly Engineering Report at Buffer!Let’s start off with a brief summary: * We had 355 people apply for engineering positions at Buffer * 2 new engineers joined the team and 2 more offers were made * We launched 1 new Open Source project with Share.JS * There were

OpenFeb 3, 2014
How Buffer’s blog developed in January: 654,126 Uniques, 18,497 Email Subscribers

January has been an incredibly exciting month for the Buffer blog. We managed to increase our overall traffic by 32.6% compared to December. We expanded the team and we’re working more closely with the growth team to make the blog more data-driven. Let’s dig into the details! :) Quick summary In January, we had 654,126 Unique visitors (32.6% growth over December). There were 839,846 total visits, resulting in 1,061,032 page views. We had a total 59 Buffer for Business trial starts resulting

OpenJan 24, 2014
The December Happiness Report at Buffer: New Focus on Monthly goals and 2013 in Review

I just hit send on the following email to the Buffer team to give them a glimpse into what the Happiness Team worked on and achieved in December! Hi guys! December was an awesome month of focused efforts on goals, syncing up as a team and individually a lot more, and some personal bests. Here are the highlights. 1. We launched LiveChat! On December 18th, we launched “live chat” as our third tool (with Olark). In order to learn as much as possible as fast as possible, we kicked off with no set

OpenJan 21, 2014
Two more Happiness Heroes join the Buffer team: Mary and Adam

I am thrilled to share that Mary Jantsch and Adam Farmer have both recently completed their Buffer Bootcamps and have accepted offers to come on board with us as official, full-time team members. These two have made such a massive difference at Buffer that we can barely imagine life without them now. Here’s a bit of background on each. Mary is from Spokane, Washington. (This means she spends most of her time on the West Coast,

OpenJan 16, 2014
The Buffer Awesome Plan Report for December 2013: $178,792 Revenue and 2.7% Growth

Here is a first for a report we’ve never done before. We started publishing our Buffer for Business metrics for a few months now, however we’ve not done this for the Buffer Awesome Plan (our $10/mo, more consumer focused pricing plan). This is by far also still making up the biggest chunk of our monthly revenues, at roughly 76% coming from the Aweso

OpenJan 9, 2014
How did Buffer for Business do in December 2013: 156% revenue growth, 222% user growth

We’ve had one of the most exciting months for Buffer for Business . In it’s first month of public launch, which we’ve been lucky to have seen received so well , Buffer for Business already grabbed 23.9% of total Buffer revenue and all other metrics have also grown substantially. Here is an insight in all our numbers

OpenJan 7, 2014
Buffer December Update: $2,819,000 run rate, 1,249,000 users

Another exciting month (and year!) has come to an end at Buffer and I wanted to take a moment to share the latest update I have just sent this evening to all our investors. I hope you enjoy reading the full details of our work on Buffer in the last month. I’m excited to hear from you in the comments if you have any questions about what we’re up to! If you want to know how November went, you can take a look here [https://buffer.com/resources/buffer-november-update-2347000

OpenJan 6, 2014
Buffer blog stats and ideas for December 2013: 493,253 Uniques, 16,518 Email Subscribers

It’s been a very interesting month for the Buffer blog in December, 2013. We’ve  made a few changes to the content we publish, how we work as a team and are hiring a new content crafter right now. Let’s dig into some of the most exciting things happening: Quick Summary In December we had 493,253 unique visitors, a little less than in November. Overall, that’s been an interesting trend to observe, which we’ve documented a bi

OpenDec 19, 2013
Introducing Open Salaries at Buffer: Our Transparent Formula and All Individual Salaries

Hi there! We’ve updated our transparent salary formula since this post originally was published. Learn more about the latest formula and see all the team’s current salaries here. When we first established the Buffer values that we wanted to have as the center of our company culture, we knew that sticking to these ideas would be an incredible challenge. Especially since we’ve seen before that these values can easily end up being little more than a set of words written on a piece of paper. In ou

OpenDec 15, 2013
Åsa, Andy and Colin are now Senior members of the Buffer team

I wanted to just write a brief post to share a team change we’ve decided to make here at Buffer. I chatted recently with Carolyn and Sunil and they both expressed that Åsa, Andy and Colin have crushed it in recent months and have been super loyal to Buffer during good times and tougher times. I completely agreed and think that Åsa, Andy and Colin have been incredible examples of the Buffer culture and of the volume of work which can be done. In addition, Andy and Colin have always upheld the c

OpenDec 8, 2013
How much revenue did Buffer for Business generate in November?

In November, we’ve seen some interesting developments for Buffer for Business . I’ve recently sent this email to the whole team and also included some thoughts and projections for the next month. I hope you’ll find them interesting! For reference, here are last month’s numbers . Revenue Monthly Recurring Revenue from June & July : $2100Monthly R

OpenDec 5, 2013
Buffer November Update: $2,347,000 run rate, 1,189,000 users

Below is the monthly update email I have just sent this morning to all our investors. I hope you enjoy taking a read about the full details of our work on Buffer in the last month. I’m excited to hear from you in the comments if you have any questions about what we’re up to! If you want to know how October went, you can take a look here . Traction update * New users: 66,000 (Total: 1,18

OpenDec 4, 2013
What we have learned about weekends and how fast to hire: The November 2013 Buffer Happiness Report

I just hit send on an email to the Buffer team with all of the numbers and trends for November. November was super exciting as we were still recovering from the October hack, and we brought on 2 really talented new heroes. Here’s the full report! :) Statistics: Emails via Help Scout : Customers helped: 4,614 (a 21% decrease from October) Total Email Replies sent: 6,855 (a 22% decrease from October) Note: this month stays on the trend of a general increase from mont

OpenDec 3, 2013
End-of-year planning for the Buffer blog and our most recent stats

Quick Summary In November we had 529,184 unique visitors, a little less than in October. We published the same number of posts (15), and had 3 times as many posts republished elsewhere. How did the blog do overall? * Total uniques: 529,184 (-3% from Oct) * Total posts published: 15 (10 in-house, 5 guest posts) * Total posts republished: 12 (TheNextWeb, Lifehacker, Fast Company, Huffington Post, Business Insider) * Top 3 referral sites: Facebook (70,173 uniques), Fast Company (12,596),

OpenNov 22, 2013
Kicking Buffer into a higher gear: Leo is COO

My co-founder Leo has had quite a few different roles throughout the lifetime of Buffer, and he’s had a large impact on lots of different areas. Until now Leo’s title has been CMO, however he’s working in the trenches of business, on marketing with Belle, as well as doing BD and also admin tasks (like organizing the retreat!). Looking backwards, his real strength has always been in getting things done and moving things forward, regardless of which area of Buffer. We